Archive | November, 2012

To Sleep or To Rest?

As a frequent traveler, I sometimes find myself so time-shifted I can’t sleep even though it’s late at night. During a recent episode, I wondered whether lying in bed with my eyes closed had the same benefits as actual sleep. Doesn’t my brain and body still get some rest? The answer isn’t clear cut. Brian Fung asks exactly this question…

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The Politics of Brand

The U.S presidential election is imminent and, not surprisingly, politics are dominating everyone’s conversations.  Last week a work colleague and I had an on-going discussion of whether brands have political connotations. We started with an observation about cars in the office parking lot: more Republicans own BMW’s while more Democrats own Jeeps. Cars turned into sports: Democrats…

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