Archive | August, 2017

Every company needs a compelling origin story

Every company needs a compelling origin story. An origin story reveals how a character became the protagonist (or antagonist), usually providing a compelling event which explains their intentions or behavior. Comics and movies use origin stories to explain how characters got their superpowers or why they are supervillains. Recently, entertainment companies have rewritten the origins…

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Change Is The Only Constant

Don’t cry because it’s over. Smile because it happened. This optimistic quote is frequently attributed to Theodor Geisel (aka the popular children’s author, Dr. Seuss). In fact, the saying likely pre-dates him by 100 years and should be attributed to the poet Ludwig Jacobowski. Regardless of the true origin, it’s a useful quote to pull…

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