Archive | culture

The 18 Traits of Good Liars

Dutch psychologist Aldert Vrij can tell if you’re lying. Vrij has published more than 500 articles on using verbal and non-verbal cues for lie detection. His book Detecting Lies and Deceit: Pitfalls and Opportunities has been called “the most comprehensive review of deception to date.” At more than 500 pages, it’s not only comprehensive, it’s…

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Ogilvy on Leaders

If you are associated with marketing and advertising, you should read The Unpublished David Ogilvy. Actually, read it even if you aren’t. David Ogilvy is widely-considered the father of advertising. He founded advertising, marketing, and PR agency Ogilvy & Mather in 1948, and his legendary campaigns include Dove, Guinness, Hathaway, and Rolls Royce, Schweppes. In…

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Herb Caen on San Francisco

Herb Caen would have been 100 years old today. Don’t worry if you don’t recognize the name. ”Mr. San Francisco,” as he was sometimes called, wrote a Pulitzer-winning newspaper column for 60 years dedicated to his adopted hometown. Herb Caen was beloved locally but was largely unknown outside San Francisco. Caen’s influence was so great…

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Halloween Metrics 2015

For U.S. retailers, Halloween kicks off the end-of-year holiday spending spree (time to panic: it’s only 54 shopping days until Christmas). Even though Halloween didn’t become a commercial holiday until the early 1900’s, it is now the fifth most profitable holiday for US retailers behind Christmas, Mother’s Day, Valentine’s Day, and Easter. Various reports show…

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