Tag Archives | writing

Successful Authors Explain Why They Write

If writing were illegal I’d be in prison. I can’t not write. It’s a compulsion. — David Baldacci For most, writing isn’t a lucrative profession; it’s a passion. According to Meredith Maran, “one million manuscripts are currently searching for a U.S. publisher. One percent of these will get the nod.” But publishing a book isn’t…

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Word Cloud for MBWA, 2015 edition

More than six years ago, I created a wordle of my 10 most popular blog posts. Back then, word clouds were relatively new and I thought it was an interesting way to explore what I had been writing about. Some words were expected – performance, scorecard, objectives, strategy, metrics. Others were a bit more surprising –…

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Writing Better

I enjoy writing. I believe words matter. When I’m asked how I have time to write, I sometimes snidely answer “How do you have time to watch TV?” I’ve shared writing advice from famous authors, including the very practical from George Orwell: If it is possible to cut a word out, always cut it out. and…

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Simple and Clear

While they don’t compare to Savage Chickens, high tech product marketers are apt to use dense prose with a plethora of technical jargon directed at experts.   As a result, I’ve asked my team to pay special attention to being  “simple and clear” in their communication.  It’s easy for me to ask my team to simplify their…

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