SAP Names Jonathan Becher Chief Marketing Officer

August 30, 2011 by SAP Newsroom

SAP NEWSBYTE – SAP AG (NYSE: SAP) today announced the appointment of Jonathan Becher as its chief marketing officer (CMO), reporting to SAP Co-CEOs Bill McDermott and Jim Hagemann Snabe.Becher joined SAP through the acquisition of Pilot Software, where he served as president, CEO and chief marketing officer. Since joining SAP four years ago, Becher has served as executive vice president of Marketing, focused on streamlining field, solution, and partner marketing.

“Jonathan has demonstrated an unwavering commitment to executing on SAP’s winning strategy and has been a critical driver of enhancing the perception of SAP in the marketplace,” said McDermott.


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