Even though I’m not normally a fan of prognostication, last week I attended the Churchill Club’s 13th annual Top 10 Tech Trends event due to its unusual format. Curt Carlson, President and CEO of SRI International, offered ten predictions that will most impact technology over the next three years. The validity of the trends were…
Would you drive 20 minutes out of your way to save $5 on a $15 calculator? Would you drive the same distance to save $5 on a $125 leather jacket? According to research from Richard Thaler, 68% of respondents would drive to get the calculator but only 29% for the leather jacket. On the surface,…
In a blog and twitter infected world, you would think that we have all learned to be brief. A never-ending parade of 50 slide ppt decks, run-on emails, and hour-plus lectures reminds me that we haven’t. It’s hard to get to the point. If you’re guilty of long emails or verbose marketing copy, remember the…
In his 1963 Lectures on Physics, Richard Feynman famously asked about a single statement that captures all knowledge: If, in some cataclysm, all of scientific knowledge were to be destroyed, and only one sentence passed on to the next generations of creatures, what statement would contain the most information in the fewest words? Dr. Feynman…