Published April 22, 2025
A new deal to keep the San Jose Sharks at SAP Center is likely, team president Jonathan Becher told The Mercury News.
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A new deal to keep the San Jose Sharks at SAP Center is likely, team president Jonathan Becher told The Mercury News.
Read the full article here.
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Brodie Brazil sits down with Sharks President Jonathan Becher during the Sharks Global Partners Summit to get an update on everything Sharks.
Watch the interview here.
But Becher makes a crucial point: delivering on that experience has changed. Customers want more:
The modern expectation, the modern formula, is much stronger than that, and so you have to expand your definition of when the experience starts and when the experience ends… In my world, if the weather is bad or if traffic has an accident, or is heavier than normal, then one of our guests, or maybe many of our guests, may miss the beginning of a concert or the puck drop at a game that negatively impacts their experience.
Now the first reaction is, ‘Well, that’s not my fault. We didn’t control the weather,’ – but it doesn’t really matter, because that’s the memory they’ll live with. The negative memory is stronger than all the positive things we do, so therefore, we have to expand our mental model of what our experience looks like. We have to work with local authorities, consider alternative transportation, and encourage people to find different ways in there, or sometimes even delay the starts of events to deal with that.
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“Ultimately, Ryan really separated himself from the pack. Yes, for all the hockey reasons. His game plan, preparation, his attention to detail and frankly, the fact that he’s been a very successful head coach before,” said Becher. “But it’s beyond that. Ryan’s communication style; his authentic way of dealing with everybody. His deep knowledge of the situation that we’re in right now. And frankly, Ryan, one thing that really stood out in that last time we talked is your passion for San Jose and the community. You are authentically a shark.”
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The San Jose Sharks on Thursday night unveiled the new third jersey they’ll wear at home for most of the remainder of this season
At an event for certain season ticket holders at SAP Center, Sharks players Logan Couture, Kaapo Kahkonen and Nico Sturm debuted the uniforms as they skated onto the ice. The event also featured team president Jonathan Becher, general manager Mike Grier, and director of player development Todd Marchant taking questions from fans.
“As a nod to this influence in the community, the team incorporated a teal yarn-dye-esque pattern on the sleeves and at the bottom of the jersey.”
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The San Jose Sharks announced on Wednesday they plan to retire Joe Thornton’s No. 19 next season.
“Joe’s arrival in San Jose in 2005 energized an already fervent fan base and for the next 15 seasons, Sharks fans were treated to watching one of the greatest players in NHL history,” Becher said in the team release. “He is one of the most beloved players in Sharks history, and we can’t wait to celebrate Joe’s career in San Jose during the 2024-25 season.”
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While officials are quick to note the NFL and FIFA maintain tight control over their events and ancillary activities, there is already interest in ensuring more visitors, attention and money from these attractions make their way into San Jose and surrounding South Bay cities.
“I’m optimistic, but there is still a lot of work to do,” Jonathan Becher, president of Sharks Sports and Entertainment, the parent organization of the San Jose Sharks hockey team, told San José Spotlight.
Becher is a board member of the Bay Area Host Committee, a group charged with attracting and helping to ensure the success of major sporting events, including the Super Bowl, World Cup and the 2025 NBA All-Star Game, which will be held at Chase Center in San Francisco.
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