Why Blogging is Exactly Like Moneyball

December 9, 2011 Forbes by Todd Wilms

SAP has their share of Pujols-like bloggers, with names like Bob Evans and SAP CMO Jonathan Becher driving consistent “big hits” blogs – great content connecting in great numbers for their audiences.  But, we have a well rounded team of consistent bloggers who are great at “grinding out” hits for us – Eric LaiTim Clark, Anthony Leaper, Kai Goerlich, Richard Howells, and on and on.  Each provides their own unique voice to the site and helps raise the level of debate in their space, in their markets.


Read the Full Article

Comments are closed.