The Social C-Level – Social Media Impact on Today’s Leaders

March 1, 2012, by Liz Brenner

B2CI vividly remember sitting in front of my computer a few years back – TweetDeck was up – my first tweet was in the “compose box” and I was getting ready to click send. I was nervous. What would people think, what would they say, what would be the impact? That first tweet was by far the hardest but once I got going it got easy and the power of social media was clear. I started having real conversations with real people – people I normally wouldn’t have access to.

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