Identifying The Best B2B Social Practices

May 2, 2012, V3 Integrated Marketing by Shelly Kramer

v3Digital and social strategies are critical regardless of whether your company is B2B or B2C, but B2B marketers can learn a lot about best social practices from their B2C counterparts.That topic sparked a lively discussion during today’s Social Media Group webinar: What Are The Best B2B Social Practices Right Now? Featured speakers included Jonathan Becher, CMO of SAP; Jason Breed, Global Lead for Social Media at Accenture; Paul Gillin, writer, speaker and online marketing consultant; and moderator Maggie Fox, founder and CEO of Social Media Group.

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