SAP hires Clarke, integrates marketing and comms

May 7, 2013, PRWeek by Brittaney Kiefer

Clarke will join SAP in June and report to CMO Jonathan Becher, according to an internal memo seen by PRWeek. Becher took the helm of SAP’s newly combined marketing and global communications unit on May 1 and “will lead a dedicated integration team in defining the new organization,” the memo said.

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