While most people don’t distinguish between goals and objectives in every day conversation, I find that performance management practitioners sometimes use the word goal when they really mean target. This potential confusion between objectives and targets explains why I usually recommend against using the term goal when establishing a standard performance management terminology. From my…
Tag Archives | KPI
Multiple Targets
By Jonathan Becher on May 7, 2007 in call center, dashboard, key performance indicators, metrics, performance management, scorecard
If you’re a performance management practitioner, you already know metrics should have both an actual and a target value. Actual is the current value of a metric while target is the value you would like it to be. (NB: I strongly prefer using the word target instead of goal because the latter can easily be…
Show Me The Measures
By Jonathan Becher on December 19, 2006 in alignment, key performance indicators, measurement, metrics, performance management
Although she’s too far away to hear me, I want to give a big shout-out to Stacey Barr from Australia who describes herself as a performance measure specialist. In the Performance Measurement Association Discussion Forum, someone named “Eke, U” asks which parameters they should use to measure the performance of a marine terminal gate. I…