The Science of Social Selling

Social selling is one of the hottest buzzwords in the technology market. Unfortunately, social selling is usually misunderstood as navigating the sales process using only tools like Twitter, Linkedin, or Facebook. While technology can help, social selling is about building stronger relationships with potential buyers, based on an authentic sense of empathy and a deep…

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Vision vs. Mission

“Your mission, should you choose to accept it.” It’s been nearly 25 years but I still vividly remember those words from the television show Mission Impossible. At the time, I didn’t realize it was a remake of the original show which aired 25 years before that. I also didn’t realize the two series might have…

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Three Ways that Simplicity Pays

Remember ‘keep it simple, stupid‘? Even though it’s been a popular mantra since 1960, simplicity is a hot topic these days. In my previous blog, Is Complex Better than Complicated?, I wrote about two Zen of Python’s 20 design principles: Simple is better than complex. Complex is better than complicated. Ultimately, simple is what we are all…

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Is Complex Better Than Complicated?

Unless you have a software background, you’ve probably never heard of longtime Python coder Tim Peters. In Zen of Python, he suggests 20 design principles including: How is “complex” better than “complicated”? After all, their dictionary definitions are similar and they are listed synonyms in the thesaurus: Since I love writing about words and word origins, I decided to dig…

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Four Oxen and the Lion

During my career I’ve often used animal stories to help illustrate specific points, reinforce behaviors, or to provide colorful rallying cries. Whether it’s elephants, monkeys, or camels, stories about animals are easy to remember and therefore more likely to be repeated. The heart of good communication is repetition. When I originally introduced the story of the…

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