Tag Archives | communications

Does Language Influence Culture?

We all use language to express our thoughts but does language influence culture? Research suggests inherent structures in languages shape our thoughts without us realizing it. In fact, differences in languages seem to impact how people act and interpret their surroundings. Psychology professor Lera Boroditsky provides some fascinating examples in a Wall Street Journal article…

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Simple and Clear

While they don’t compare to Savage Chickens, high tech product marketers are apt to use dense prose with a plethora of technical jargon directed at experts. As a result, I’ve asked my team to pay special attention to being  “simple and clear” in their communication. As Blaise Pascal allegedly quipped, “I apologize in advance for the…

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