We all use language to express our thoughts but does language influence culture? Research suggests inherent structures in languages shape our thoughts without us realizing it. In fact, differences in languages seem to impact how people act and interpret their surroundings. Psychology professor Lera Boroditsky provides some fascinating examples in a Wall Street Journal article…
Tag Archives | communications
Talking to Senior Executives
Three different perspectives on how to talk with or present to senior executives: 1) John Baldoni uses the following tips for Making Small Talk With Bigwigs: Do your homeworkFind out what the executive cares about ahead of time; for example, don’t focus on profits if growth is on the agenda. Be yourselfWhile some formality is needed,…
Simple and Clear
While they don’t compare to Savage Chickens, high tech product marketers are apt to use dense prose with a plethora of technical jargon directed at experts. As a result, I’ve asked my team to pay special attention to being “simple and clear” in their communication. As Blaise Pascal allegedly quipped, “I apologize in advance for the…