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The Seafood Industry Has Mastered Rebranding

Would you eat an Antarctic toothfish? Probably not. It’s an ugly-looking human-sized fish with an unappetizing sounding name. But chances are you have eaten it. That’s because the seafood industry has mastered the art of rebranding. In the 1970s, American seafood entrepreneur Lee Lantz realized a fish with buttery white flesh and a mild, non-fishy…

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Controlling the weather is chaotic

Weather modification, also known as geoengineering, is intentionally altering or controlling the weather. The most common form of weather modification is cloud seeding, spraying small particles, such as silver iodide, onto clouds in the attempt to increase rain or snow. Weather modification can also have the goal of preventing damaging weather, such as hail or…

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A Common Parasite Linked To Entrepreneurism 

Toxoplasma gondii is a common parasite estimated to infect ~10% of the U.S. population and perhaps as many as half in other countries. Few infected people exhibit symptoms, as a healthy person’s immune system usually keeps the parasite from causing illness. However, toxoplasma infection has been linked to a wide variety of outgoing and risk-seeking…

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Banished Words 2023

I’m not gaslighting you. We’re at an inflection point of people quiet quitting irregardless if everything is amazing and moving forward. Does that make sense? Absolutely! Since 1976, Lake Superior State University (LSSU) has compiled an annual list of words to be banned. For years, it was described as words to be “banished from the…

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Next Practices or Best Practices?

If you want to pursue innovation, consider next practices instead of best practices. Best practices look into the past to document processes that can be repeated for specific business problems. Next practices are future-oriented blueprints which allow organizations to better anticipate and respond to strategic issues which have inherent unknowns and risks. Best practices allow…

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