Search results for "words matter"

Vision vs. Mission

“Your mission, should you choose to accept it.” It’s been nearly 25 years but I still vividly remember those words from the television show Mission Impossible. At the time, I didn’t realize it was a remake of the original show which aired 25 years before that. I also didn’t realize the two series might have…

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Writing Better

I enjoy writing. I believe words matter. When I’m asked how I have time to write, I sometimes snidely answer “How do you have time to watch TV?” I’ve shared writing advice from famous authors, including the very practical from George Orwell: If it is possible to cut a word out, always cut it out. and…

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But Wait… There’s More!

Ever watch those TV infomercials late at night when you’re bored and can’t sleep?  Of course you do. And you’re likely to buy things you don’t really need as well. ‘But Wait… There’s More’ – the most fascinating book I’ve read in a long time – explains the science behind infomercials. Virtually every element of…

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Software Consumption

Words matter. Using the the phrase software consumption rather than building, marketing, and selling software can allow you to re-imagine your business. Here’s one such story: I’m a fan of the logic model because it emphasizes outcome KPIs that monitor impact rather than output metrics that track activities. I also like strategy maps because they are simple…

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Compare Yourself to Yourself

I’m a big proponent of using scorecards to monitor progress to well-defined objectives. Earlier in my career, I ran a software company that used scorecards to help dozens of companies around the world ensure their execution was in line with their strategy. When using scorecards, I’ve cautioned that unless you compare yourself against an external…

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