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Humorous Riddles for Marketers

When I was a marketer, I enjoyed poking fun at my own profession. While marketing is often criticized, my humor was based on pride. There’s even evidence that self-deprecation is linked to wellbeing. With that in mind, here are 10 humorous riddles for marketers. In fact, maybe marketers are the only ones who will truly…

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Employee Ranking Can Be Dangerous

The commonly-accepted practice of employee ranking can be dangerous to company culture. Ranking employees, also known as stacked or forced ranking, is a process which compares individual employees to each other, typically associated with annual performance reviews. Employees are usually forced into one of three buckets: A (top 20%), B (the middle 70%), and C…

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Prepare Three Envelopes Is Bad Advice

There’s a classic story called ‘prepare three envelopes’ which provides advice on leadership transitions. There are versions which apply to business, government, and sports teams but they essentially all have the same advice. Here’s a version: A new executive is hired to take over a struggling business unit. During the handover meeting, the previous executive…

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